ToolnozaTAGS TOOL
ROAS Calculator
Calculate return on ad spend and break-even ROAS from attributed revenue and ad costs.
ROAS Calculator
FREE ONLINE TOOLSTEP BY STEP
How to use roas calculator
- Read the result and units.
- Check the method and assumptions.
IN PRACTICE
Example
4000 revenue ÷ 1000 ad spend = 4× ROAS (400%).
GOOD TO KNOW
Which formula or method is used?
ROAS = attributed revenue ÷ ad spend; break-even ROAS = 100 ÷ contribution margin percent. Margin excludes advertising but includes other variable costs. Contribution after ads excludes fixed costs and tax. Use the same attribution window and currency.